You Should Kill Your Mission Statement If...
Your team doesn't know why their work matters


You Should Kill Your Mission Statement If...
Your team doesn't know why their work matters

Your people are all moving in different directions

You don't know how to create guiding principles

You don't know how to tell your company's unique story

You don't know what everyone should be doing every day to make money

Your people are no longer engaged in their work

Quit waking up in a fog. Create a mission statement that works.