5 Proven Steps To Differentiate Your Business In The Marketplace And Strengthen Your Business Development, Marketing
What you'll learn
Step by step tools, ingredients to differentiate a business from competitors. The steps are principle based, tested and proven to guide.
Discovery of five ways to separate your business from all others in your industry
Revitalization of your existing business and marketing program for success
Lifetime customers who swears by your business and brag for your uniqueness: FREE PROMOTION
Learning the 3 categories that will make your business unique
Identification of the secrets to using value to differentiate yourself
Determination of the physical traits and general emotional triggers of your ideal clients
Know what to say to your target prospects when you begin your marketing program for your business to boost sales
Requirements
Have a business small or medium, interests in starting one.
Highly motivated to own your business or already running at least a business
Interested in running a successful business
No work experiences, no higher degree, no technical skills needed
Commitment to finish the course and the assignments
DETERMINATION to take IMPECCABLE ACTIONS with the steps to monetize on your passion to bring solutions to your community.
Description
Section 1: Introduction
Lecture 1 Introduction
Section 2: Position Strategically Your Business
Lecture 2 Overview
Lecture 3 Definition of Strategic Position
Lecture 4 Five Phases To Strategic Position
Lecture 5 Categories To Separate Your Business From Your Competition: Convenience
Lecture 6 Other Examples Of Convenience Factors in Service
Lecture 7 Categories To Separate Your Business From Your Competition: Selection
Lecture 8 Categories To Separate Your Business From Your Competition: Pricing
Lecture 9 The Power of Value added Services: The Million Dollar Message
Lecture 10 Case Study On Strategic Positioning: Carpet Business
Lecture 11 Market Differentiation Categories Review
Section 3: Target Customers' Physical Profile
Lecture 12 Overview
Lecture 13 Customer's Physical Profile: Part 1
Lecture 14 Customer's Physical Profile: Part 2
Lecture 15 Additional Fundamentals On Physical Profile
Section 4: Target Customer Emotional Profile
Lecture 16 Overview
Lecture 17 Example of emotional profile
Lecture 18 Customer's Emotional Profile
Lecture 19 Physical Profile Vs Emotional Profile
Lecture 20 Customer's Emotional Profiling Process
Lecture 21 Target Market Segmentation
Section 5: Develop Your Niche Market
Lecture 22 Overview
Lecture 23 Identify Prospects Hot Buttons
Lecture 24 Select Your Niche Market: Case Studies
Lecture 25 Daycare Case Study
Lecture 26 Jeweler Case Study
Lecture 27 Attorney To Consumers Case Study
Lecture 28 Attorney Services to Businesses Case Study
Lecture 29 Consultant Case Study
Lecture 30 Dog Trainer case study
Lecture 31 Niche Market Crucial to Your Business Success
Lecture 32 Assignment
Lecture 33 Section Recap
Lecture 34 Overview
Lecture 35 Specialize in Your Niche Market
Lecture 36 Understand The Importance of Emotional Profile
Lecture 37 Revise The Physical Profile
Lecture 38 Assignment
Section 6: Innovate Your Business
Lecture 39 Overview
Lecture 40 Business Innovation Sequences
Lecture 41 Innovation Process Mapping
Lecture 42 Example of Innovation Process Mapping : Part 1
Lecture 43 Example of Innovation Process Mapping Part 2
Lecture 44 Last Assignment
Lecture 45 Assignment on customers' physical profile
Business owners who want to build successful businesses,Students interested in starting a business or the wannabe entrepreneurs,Passionate Entrepreneurs who want to start with business fundamentals,People motivated and opened to learn best ways to run a successful business,Business owners who want to redefine their niche market or restructure their businesses,Salespersons who want to embrace the selling principles,Marketers who want to define or redefine their marketing program,This course is NOT for you if you are looking for money making fast scheme
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