Published 11/2023
Created by Diego Davila • 800.000+ Students,Backyard Courses
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English | Duration: 138 Lectures ( 17h 12m ) | Size: 16.2 GB
Turn Ads into Revenue Magnets: SMMA, PPC, Digital Marketing, Digital Advertising, Social Media & Boost ROI with ChatGPT.
What you'll learn
Sell Anything with Ads: Master selling any product or service through effective advertising.
Create Winning Ads: Develop skills to craft high-converting, compelling advertisements.
Launch/Grow Your Agency: Gain SMMA and PPC skills to start or expand your agency.
Boost Career Prospects: Master digital advertising skills to become a sought-after expert.
Maximize Advertising ROI: Elevate your ad strategy for higher returns and campaign effectiveness.
Command Higher Salaries/Rates: Leverage your PPC and SMMA expertise for top-tier earnings.
Become a Marketing Strategist: Plan and execute digital campaigns with a strategic approach.
Navigate Digital Landscape: Master platforms like Facebook, Instagram, and Google Ads with ease.
Offer Digital Solutions: Provide comprehensive marketing services from segmentation to optimization.
Drive Business Growth: Implement strategies that boost sales and expand business reach.
Stay Ahead in Digital Marketing: Stay updated with trends and technologies like ChatGPT.
Become a Digital Marketing Leader: Influence strategies and drive innovation in advertising.
Automate Workflows: Implement tools to streamline your ad campaigns efficiently.
ChatGPT: Use all the power of AI and ChatGPT to optimize your campaigns.
Requirements
There are no requirements for taking this Digital advertisement course.
Description
SMMA - Transform Your Marketing Skills with PRO Ads AcademyAre you ready to become a master of digital advertising? Say goodbye to mediocre campaigns and hello to game-changing strategies with PRO Ads Academy. Our comprehensive course is your ticket to dominating the digital space.What You'll Master:The PRO Ads Academy System: Dive deep into audience analysis, crafting irresistible offers, designing funnels, and creating ads that convert. Ads Funnel Mastery: Learn the ins and outs of successful sales funnels, from building relationships to converting leads into loyal customers.Audience Identification: Unlock the secrets to defining and connecting with your perfect audience.Budget and Calendar Planning: Master the art of efficient budgeting and scheduling for maximum impact.Creative Genius: Unleash your creativity with compelling ad creatives that captivate and convert.Platform Proficiency: Become a pro in Facebook, Instagram, and Google Ads, crafting campaigns that resonate and engage.Pixel and Custom Conversions: Harness the power of data tracking for targeted remarketing and optimized conversions.Audience Segmentation: Expertly segment your audience for personalized and effective campaigns.Campaign Mastery: From awareness to conversion, master various campaign goals tailored to your business needs.Remarketing Strategies: Learn to retarget effectively, turning visitors into loyal customers.Results You Can Expect:Enhanced Campaign Performance: Learn to craft campaigns that not only reach but resonate with your audience. Increased ROI: Maximize your ad spend with strategies that convert leads into sales. Data-Driven Decisions: Understand and utilize data to refine your campaigns continually. Creative Confidence: Develop the skills to create ads that capture attention and inspire action. Platform Proficiency: Navigate and master various ad platforms with ease and expertise. Elevated SMMA Skills: Gain the expertise to lead in the social media marketing agency space. Expertise in Digital Marketing: Enhance your digital marketing prowess, ensuring your campaigns deliver maximum impact. Mastery of Social Media Ads: Become proficient in crafting and managing high-performing Instagram and Facebook ads. Strategic Advertising Know-How: Develop strategic insights to navigate the competitive landscape of digital advertising. Real-World Marketing Success: Apply what you learn to achieve real-world success in the realm of social media marketing. PRO Ads Academy, the ultimate destination for mastering social media marketing advertisement (SMMA) and digital marketing. Whether you're aspiring to run a successful social media marketing agency or elevate your advertising skills, our course is tailored for you.What PRO Ads Academy Offers:Comprehensive Digital Marketing Strategies: Learn the essentials of digital marketing to boost your advertising effectiveness. SMMA Fundamentals: Understand the core principles of running a successful social media marketing agency. Instagram and Facebook Ads Mastery: Dive deep into creating compelling Instagram and Facebook ads that engage and convert. Advanced Advertising Techniques: Discover advanced strategies to take your advertising skills to the next level. Free Digital Marketing Course Resources: Benefit from additional free digital marketing course materials to complement your learning. Agency-Grade Campaigns: Learn how to develop and execute campaigns like a top-tier digital marketing agency. Data-Driven Audience Engagement: Master the art of connecting with your audience using data-driven insights. Creative Ad Designing: Unleash your creativity in designing ads that stand out on social media platforms. ROI Maximization: Learn tactics to maximize return on investment for your marketing efforts. Effective Remarketing Strategies: Explore advanced remarketing strategies to keep your brand top of mind. Join PRO Ads Academy today and embark on a journey to redefine your digital marketing and advertising skills. Enroll now and be part of the new era of social media marketing experts!Here's the organized and numbered outline for the "PRO Ads Academy" course:Module 1: IntroductionWelcome to Ads AcademyThe PRO Ads Academy SystemModule 2: The Ads FunnelWhat is the Ads Funnel and why is it important for your businessCase Study: How a real funnel looks likeCase Study: How big companies are building winner funnelsACTIVITY: Brainstorm your Ads funnelMailerLite: Signing up for MailerLiteMailerLite: Creating your landing page & success pageMailerLite: Creating your email sequenceModule 3: The AudienceWhat is an Audience and why is it important for youDefining your Audience - 3 main categoriesHow to define your audience if you are starting from scratchActivity: Define your audienceHot vs Cold vs Look-Alike audiencesYour next steps for building your audienceModule 4: Ads planning - Budget and CalendarDefining your Ads calendarAds Budget: Planning how much to invest in AdsSpreadsheet - Ads Budget & Traffic PlanningModule 5: Ads planning - Ads CreativesWhat is an Ad CreativeElements of a successful Ad creativeAds Creative formats & sizesSpying your competitor's Ads campaignsHow to create Professional Ads Creative for FreeActivity: Creating your Ads CreativeModule 6: Facebook Ads & Instagram Ads: First StepsWhat's the goal of your Facebook CampaignsUnderstanding the Facebook & Instagram Ads structureFacebook: Ad Account Creation and SetupConfiguring your billing optionsSetting up your Facebook PageAdding permissions to Ad Account and PagesLinking your Instagram account to the Meta Business SuiteHow to contact Facebook Ads supportModule 7: Facebook Pixel and Custom ConversionsFacebook Pixel: IntroductionFacebook Pixel: Creating and Installing your Facebook PixelFacebook Pixel: Verifying if the Pixel is working correctlyFacebook Pixel: Where to install the Pixel EventsFacebook Pixel Events: Installing Pixel events on your websiteFacebook Pixel: Testing your Pixel eventsiOS 14 UPDATERegistering your Domain on FacebookCreating your Custom Conversions on FacebookAdding Custom Conversions to your DomainModule 8: Facebook AudiencesIntroduction: 6 types of audience segmentationCustom Audience: Website visitorsCustom Audience: Customers listCustom Audience: App ActivityCustom Audience: Video viewsCustom Audience: InstagramCustom Audience: Facebook PageLookalike AudienceDetailed Targeting (interest audiences)GeolocationDemographic segmentationsModule 9: Facebook Campaigns: First stepsCampaign Goals OverviewCampaign Goals: Awareness objectivesCampaign Goals: Consideration objectivesCampaign Goals: Sales OR ConversionBudget - CBO and ABOAd Sets hierarchy in your campaignsAudience ExclusionAds PlacementsAds configurationModule 10: Facebook: Creating specific campaignsHands-on: Creating Campaigns - Conversions & Lead generationCreating Campaigns: Instant forms & Lead generationCreating Campaigns: Content distributionCreating Campaigns: Other campaign goalsCreating Campaigns: Messages (WhatsApp, Messenger & Direct)Creating Campaigns: Instagram FollowersModule 11: Facebook & Instagram RemarketingIntroduction to Facebook & Instagram RemarketingCreating an optimized Remarketing campaignAudience hierarchy for RemarketingFacebook & Instagram: Creating Remarketing AudiencesFacebook & Instagram: Creating a Remarketing CampaignHow to Optimize your Remarketing CampaignsModule 12: Facebook & Instagram: Ads optimizationOptimizing your campaign budget on FacebookOptimizing Audience on FacebookOptimizing Ads on FacebookCampaign Structure optimizationPerformance spreadsheetsModule 13: Google Ads & YouTube Ads: First stepsWelcome to the Google Ads sectionWhat is Google Ads and why it's important for your businessGoogle: Ad Account Creation and SetupModule 14: Google Ads: Creating Successful Google Ads CampaignsThe Top 3 Elements of Your CampaignsModule 15: Google Ads Keywords: Your Ad Success Starts HereWhat are keywords and why are they essential?Finding top keywords for your business with Google Keyword PlannerHow do you decide which keywords to target for your ads?Module 16: Google Ads: Structure of Google Ads CampaignsMastering the Structure of Google Ads CampaignsModule 17: Google Ads: Planning your Google Ads campaignsCreating a plan for super optimized campaignsHow to plan a super optimized and irresistible AdModule 18: Google Search Ads: Your ads in front of millions of people on GoogleWhat are Search Ads on Google AdsSetting up the Search campaign on Google AdsSetting up the Ads group on Google AdsCreating optimized Google Search AdsManaging campaigns created on Google AdsModule 19: Google Display Ads: Placing Your Ads on Google Partner SitesWhat are Display Network Ads on Google AdsCreating professional images for your Google Ads Display AdsCreating the Google Display Ad CampaignCreating optimized Display Ads on GoogleModule 20: YouTube Ads: Millions of views for a few centsWhat are YouTube ads and why they are important for your businessPlanning an optimized video for your YouTube AdEasy ways to create a video AdCreating a Google Ads Video campaignSetting up the Google Ads Video ad groupCreating optimized YouTube video adsModule 21: Google Ads Extensions: Boosting your click-through rates up to 30%Optimizing ads with ad extensions on Google AdsImportant information about Google Ads ExtensionsSelecting the right ad extension for your businessAd Extensions - SiteLinksAd Extensions - CalloutAd Extensions - Structured SnippetsAd Extensions - Call ExtensionAd Extensions - Lead ExtensionAd Extensions - Location ExtensionAd Extensions - Price ExtensionAd Extensions - Promotion ExtensionsAnalyzing the performance of your Ad ExtensionsModule 22: Google Ads Campaign Conversions: How to Know Where Every Penny Is GoingWhat Conversions are and why they are important for your businessConversion Rate and Cost per Conversion on Google AdsCreating and configuring conversions on Google AdsInstalling Google Ads Tag code on your website for conversionsCreating and setting up Google Ads Call conversionsModule 23: Google Ads: Mastering Google Ads Bidding StrategiesHow Google Ads auction worksManual bids vs automatic bidsTypes of Bids on Google AdsIncreasing your bids to specific locations on Google AdsRaising your bids for specific devices on Google AdsSetting days and hours to show your ads on Google AdsModule 24: Google Ads Remarketing: The Most Profitable Ad StrategyWhat is remarketing and why it's important for your businessDefining target audience sources for remarketing on Google AdsRemarketing on your website: Creating a list of people who visited your websiteYouTube Remarketing: Creating List of People Who Have Viewed Your Videos on YouTubeCreating an Optimized Remarketing Campaign on Google AdsModule 25: Google Ads: Data Analysis & ReportingReports on Google AdsCreating your Custom Reports on Google AdsReport Submitting Reports Automatically to you via emailModule 26: Your Ad account was disabled. This is how to fix it.Facebook Ad Account BlockingGoogle Ad Account BlockingModule 27: ConclusionCongratulationsDiego Davila.
Who this course is for
Anyone who wants to sell online and dominate the process of creating winning ads.
Aspiring Digital Marketers: Individuals looking to build a career in digital marketing.
Social Media Marketing Professionals: Those already in the field seeking to enhance their skills.
Small Business Owners: Entrepreneurs needing to market their products or services effectively online.
Marketing Managers: Professionals aiming to update their skills in digital advertising and social media.
Freelancers in Advertising: Freelancers looking to expand their service offerings in digital ads.
E-commerce Business Owners: Online store owners wanting to increase sales through targeted advertising.
Brand Managers: Individuals responsible for managing and growing a brand's online presence.
Creative Designers: Creative professionals wishing to apply their skills in the digital advertising space.
Students in Marketing: College or university students pursuing marketing or related fields.
Content Creators: Bloggers, vloggers, and social media influencers looking to monetize and promote their content.
Homepage
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